FOR DOCTORS. FOR PRACTICE LEADERS. FOR MODERN MEMBERSHIP-BASED CARE.
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THE INDUSTRY'S LEADERSHIP BRIEF & TRADE PUBLICATION.
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The Industry's Annual Medical Education Conference Returns
CMF 2026 · OCTOBER 15–17, 2026 · ATLANTA, GA
Save $50 off registration with code FOR50 -- ends August 31st -- Register for CMF 2026
Three days with 200+ physicians who've already built what you're trying to build.
Starts at $219 · Save $50 with code FOR50
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- GLP-1 telehealth spends $200 to get a patient. Here's what that buys them -- GLP-1 telehealth brands spend $150 to $250 to acquire a paying patient and it works because they built a system, not a campaign. We broke down the full funnel, the pricing, and the exact playbook, then compared it to what concierge medicine members and DPC patients actually pay. If your marketing is still based on hope for the referral, one social media post a week and a "mid" or "meh" (as the kids say) website, this is the marketing knowledge gap you need to close. (Read More)
- Inside the “Adaptive Primary Care” framework and the thinking behind it. (Podcast)
- CMF 2026 Keynote, Speakers, Workshops & Breakouts Announced - October 15-17 in Atlanta, GA USA
- Hot TOPIC: Why pushback might mean you're doing it right: What to Say When Someone Calls Your Practice "Elitist" (Read More)
- The real reason patients get upset (Read More)
- The one danger more dangerous than opposition (Read More)
- A story about a Saturday nobody asked her to give (Read More)
- What Chick-fil-A and In-N-Out can teach healthcare about marketing (Read More)
- Latest Job Opportunities (Summer 2026)
- Legal & Op Ed Commentary
- Marketing Workshops, October 15-17
- Membership Medicine 101 Workshop, October 15-17
- Annual industry conference, Atlanta, GA USA - Get tickets
- Become a Sponsor at CMF 2026 - Pricing & Application
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CONCIERGE MEDICINE TODAY · PHYSICIAN SPOTLIGHT
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The $3,000 question your patients are already answering
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They're not confused about whether to invest in their health. They're deciding who deserves the dollars.
Every patient walking into your office has already been sold something this year, a subscription, an app, a quick fix. What most of them haven't been offered is a physician who has time to ask more than five questions. Our new research brief lays out exactly what patients are paying elsewhere, and what that says about the case you're not making yet.
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HOT TOPIC · EDITOR'S TAKE
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A Patient’s Honest Take on Why the Concierge Practice Used to Get Called “Elitist”
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"That’s the thing about holding the line. It’s rarely won in an argument. It’s won in the quiet, repeated decisions nobody sees at first." (Editor-In-Chief, CMT)
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CONCIERGE MEDICINE TODAY · PHYSICIAN SPOTLIGHT
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Inside the “Adaptive Primary Care” framework and the thinking behind it. (Podcast)
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Dr. Charles “Trey” Williams didn’t set out to disrupt pediatrics. He set out to be the kind of doctor his own kids deserved. After a decade in corporate, insurance-driven practice and a stint inside a health-tech startup, Williams reached the same conclusion many physicians on this podcast have reached: the system was built for throughput, not relationships, and pediatrics runs on relationships.
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LATEST NATIONAL STATS & VISUALS
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CONCIERGE MEDICINE TODAY · RESEARCH BRIEFS · PUBLISHED SINCE 2007 · OBJECTIVE
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Peer-cited briefs on the business, economics, workforce, and policy dimensions of concierge and membership-based medicine.
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The Future of Membership-Based Healthcare — CMT Research Brief
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"Everyone assumes concierge medicine is exploding. It's not. It's under 2%. 8,000 to 12,000 practices out of 1.1 million doctors. That's the truth. Here's the other truth: a quarter of those practices are now specialists, cardiology, endo, OB-GYN, even oncology. Small numbers. Massive signal. That's how you know a model is becoming the standard, not the size of it, the direction of it."
— Michael Tetreault, Editor-in-Chief, Concierge Medicine Today
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2026 State of Concierge & Membership Medicine:
Market Size, Physician Workforce, and Practice Economics
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"Stop measuring concierge medicine by market share. Wrong metric. Measure it by who's borrowing from it. Specialists are building subscription models off it. Hospital systems are launching premium-access programs modeled on it. Even inside Direct Primary Care, physicians are reaching for the same core idea: a direct relationship with the patient, no insurance company in between. Fewer than 2% of U.S. physicians practice concierge medicine today. And the rest of healthcare is quietly getting graded against a model that small. That's not a niche. That's a reference point."
— Michael Tetreault, Editor-in-Chief, Concierge Medicine Today
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The Physician’s Guide to Understanding Concierge Medicine Inside a Health System
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A Field Guide to Professional Organizations in Membership Medicine
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What Makes a Concierge Medical Practice Successful? — CMT Research Brief
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Concierge Medicine vs Direct Primary Care: A Structural Comparison
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Helpful Legal Questions Concierge Physicians Can’t Afford to Skip
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"Everyone assumes concierge medicine is exploding. It's not. It's under 2%. 8,000 to 12,000 practices out of 1.1 million doctors. That's the truth. Here's the other truth: a quarter of those practices are now specialists, cardiology, endo, OB-GYN, even oncology. Small numbers. Massive signal. That's how you know a model is becoming the standard, not the size of it, the direction of it."
--Editor-In-Chief, CMT
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"Stop measuring concierge medicine by market share. Wrong metric. Measure it by who's borrowing from it. Specialists are building subscription models off it. Hospital systems are launching premium-access programs modeled on it. Even inside Direct Primary Care, physicians are reaching for the same core idea: a direct relationship with the patient, no insurance company in between. Fewer than 2% of U.S. physicians practice concierge medicine today. And the rest of healthcare is quietly getting graded against a model that small. That's not a niche. That's a reference point."
--Editor-In-Chief, CMT
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“Concierge medicine may be small in size, but it’s big on purpose. While industry sources note year after year that fewer than 2% of all licensed U.S. doctors practice in some version of subscription-based healthcare delivery model—(that’s about 8,000 to 12,000 practices in the U.S.— at least a quarter of those are now specialists. We’ve also observed incremental growth in adoption and entry into these models and it’s been steady at what we hear is about 4–7% a year — some would say higher but we like to stay realistic, not evangelistic. So while concierge medicine is still a small percentage of the 1.1 million U.S. physicians, it’s quickly becoming the new reference point—the model others are measured against.”
--Editor-In-Chief, CMT
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Latest Positions Available
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Concierge Physician, Family or Internal Medicine – St. Louis, MO
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Jacksonville, FL - Join Mayo Clinic’s Concierge Team as a Physician Leader in Personalized Care
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